Homepage / Technology / An Amazon Prime Day for health care? Here's what experts say it could look like
Amazon says this Prime Day was its biggest shopping event ever Kudlow says President Trump is 'so dissatisfied' with China trade talks that he is keeping the pressure on As stocks regain their footing, an ominous warning looms Goldman Sachs downgrades Clorox to sell, says valuation is 'unsustainably high' How Satya Nadella has spurred a tripling of Microsoft's stock price in just over four years Kudlow says economic growth could top 4% for 'a quarter or two,' more tax cuts could be coming The one chart that explains Netflix’s stunning comeback US housing starts plunge 12% in June to a nine-month low Aerospace titans Boeing and Airbus top $110 billion in orders at Farnborough Target uses Prime Day to its advantage, logging its 'biggest online shopping day' so far this year Billionaire Marc Lasry sees bitcoin reaching up to $40,000 as it becomes more mainstream and easier to trade These are the 10 US airports where you're most likely to be hacked Amazon shares slightly higher as investors await Prime Day results Wreck of Russian warship found, believed to hold gold worth $130 billion A bullish ‘phenomenon’ in bond market is weeks away from fading, top credit strategist says Stocks making the biggest moves premarket: MS, GOOGL, TXN, UAL, NFLX & more Twitter shares up 50% since late April means most upside priced in, analyst says in downgrade EU fines Google $5 billion over Android antitrust abuse Mortgage applications fall 2.5% as buyers struggle to find affordable homes America may not have the tools to counter the next financial crisis, warn Bernanke, Geithner and Paulson Investors are getting spooked as the risk of a no-deal Brexit rises EU expected to fine Google $5 billion over Android antitrust abuse Ex-FBI chief James Comey urges Americans to vote for Democrats in midterm elections Elon Musk apologizes to British cave diver following baseless 'pedo guy' claim Disney, Comcast and Fox: All you need to know about one of the biggest media battles ever Xiaomi shares notch new high after Hong Kong, mainland China stock exchanges reach agreement The trade war is complicating China's efforts to fix its economy European markets set for a strong open amid earnings; Google in focus Hedge fund billionaire Einhorn places sixth in major poker tournament The biggest spender of political ads on Facebook? President Trump Asian stocks poised to gain after Fed's Powell gives upbeat comments; dollar firmer Stocks are setting up to break to new highs Not all FAANG stocks are created equal EU ruling may be too little, too late to stop Google's mobile dominance Cramer explains how Netflix's stock managed to taper its drop after disappointing on earnings Airbnb condemns New York City's 'bellhop politics,' threatens legal retaliation Amazon sellers say they were unfairly suspended right before Prime Day, and now have two bad choices Investor explains why 'duller' tech stocks can have better returns than 'high-flying' tech names Elon Musk is 'thin-skinned and short-tempered,' says tech VC Texas Instruments CEO Brian Crutcher resigns for violating code of conduct Google Cloud Platform fixes issues that took down Spotify, Snapchat and other popular sites Uber exec: We want to become the 'one stop' transportation app 'What a dumb hearing,' says Democrat as Congress grills tech companies on conservative bias Amazon shares rebound, report says Prime Day sales jumped 89 percent in first 12 hours of the event How to put your medical history on your iPhone in less than 5 minutes Investment chief: Watch these two big events in 2018 Even with Netflix slowing, the market rally is likely not over Cramer: Netflix subscriber weakness debunks the 'sky's the limit' theory on the stock Netflix is looking at watch time as a new area of growth, but the competition is stiff Why Nobel laureate Richard Thaler follows Warren Buffett's advice to avoid bitcoin Rolls-Royce is developing tiny 'cockroach' robots to crawl in and fix airplane engines After Netflix plunge, Wall Street analysts forecast just tame returns ahead for the once high-flying FANG group Roku shares rise after analyst raises streaming video company's price target due to customer growth China is investing 9 times more into Europe than into North America, report reveals Amazon says US Prime Day sales 'so far bigger than ever' as glitch is resolved Netflix is on pace for its worst day in two years US lumber producers see huge opportunity, rush to expand San Francisco to consider tax on companies to help homeless Homebuilder sentiment, still high, stalls as tariffs, labor and land drive up costs Powell backs more rate hikes as economy growing 'considerably stronger' Netflix history is filled with big stock declines – like today – followed by bigger rebounds Intel shares get downgraded by Evercore ISI due to rising competition from Nvidia, AMD Petco aims to reinvent the pet store with something you can't buy online Genetic testing is coming of age, but for consumers it's buyer beware Tech 'FAANG' was the most-crowded trade in the world heading into the Netflix implosion, survey shows Netflix weak subscriber growth may indicate a 'maturity wall' that could whack the stock even more: Analyst This chart may be predicting the bull market's demise Wall Street says Netflix's stock plunge is a ‘compelling’ buying opportunity because the streaming giant ‘never misses twice’ Tesla sinks after Musk tweets, again Boeing announces new division devoted to flying taxis Stocks making the biggest move premarket: NFLX, UNH, GS, AMZN, WMT & more Deutsche Bank downgrades Netflix, but says big subscriber miss is not 'thesis changing' IBM is experimenting with a cryptocurrency that’s pegged to the US dollar North Korea and Zimbabwe: A friendship explained Virgin Galactic spinoff Orbit to launch rockets from the UK with space deal Artificial intelligence will create more jobs than it destroys? That’s what PwC says ‘Treasonous’ Trump and ‘Putin’s poodle:' Scathing headlines follow the Trump-Putin summit China’s fintech companies offer ‘enormous’ opportunity, investment manager says Trump's performance at summit with Putin was 'unprecedented,' experts say Walmart and Microsoft link up on cloud technology as they both battle Amazon European stocks seen mixed amid earnings; Fed’s Powell to address Congress How I knew I should quit my day job and run my start-up full-time: Viral website founder China's stocks have been trounced, but the trade war may ultimately be good news for those shares Billionaire tech investor Peter Thiel bets on crypto start-up Block.one Asian shares subdued open after mixed close on Wall Street; energy stocks under pressure Amazon cloud hits snags after Amazon Prime Day downtime Netflix isn't doomed by one quarter unless people start questioning the long-term investor thesis Tech stocks set to sink on Tuesday after rough evening for ‘FANG’ Netflix plummets after missing big on subscriber growth This wristband lets humans control machines with their minds The U.S. has a rocky history convincing Russia to extradite computer criminals Amazon suffers glitches at the start of Prime Day Jeff Bezos is now the richest man in modern history 'The United States has been foolish': Read Trump and Putin's full exchange Goldman Sachs recommends these 5 highly profitable companies — including Nvidia — to combat rising inflation Goldman Sachs releases 'tactical' stock picks for this earnings season Three red flags for Netflix ahead of its earnings report The bond market may be raising recession fears, but don't expect one anytime soon Cramer: Banks are 'making fortunes' but are still as hated as they were during the financial crisis Putin told Trump at summit: Russia never meddled in US election


An Amazon Prime Day for health care? Here's what experts say it could look like

This year, Amazon is extending Prime Day deals to discounts on food purchases in store at Whole Foods, one year after acquiring the grocery chain. Since the retail giant has acquired online pharmacy firm PillPack, that got me thinking — what kind of Prime Day deals could Amazon come up with for health care in the year ahead?

Offering discounts on prescriptions would seem like a natural option, but a number of health-care professionals think Amazon could also make a big impact when it comes to health-care services.

Walmart’s been pretty successful with their wellness days, providing free screening for blood pressure, for blood glucose,” said Vaughn Kauffman, partner in PwC’s health advisory unit, adding that Amazon’s ability to leverage customer data presents an opportunity for “really connecting the dots between how consumers use health care and what options could be presented.”

Just as Amazon has become a destination for a number of brands to sell their goods, it could serve as a platform for health-care-related services.

“Do a Prime Day sign-up 10% off for ride-sharing,” suggested Dr. David Friend, managing director at BDO’s health innovation center.

“I bet you there are probably millions of people like my parents right now, who cannot drive and don’t want to be in a nursing home,” and would like the ease of using those services through Amazon, Dr. Friend said. “You cannot underestimate how simplicity is so important.”

Lisa Suennen, senior managing director for health care at GE Ventures, thinks Amazon could really help lower costs for consumers with deals for out-of-pocket costs to get care for chronic conditions.

“If you could buy discounted co-pays — basically co-pay free visits in the a bundle, where … instead of paying $15-$20 every time you show up, you could buy a package of discounted visits,” Suennen said. “It would be interesting if you could buy that to gift to people for (things like) home care or physical therapy, or mental health care.”

A number of health insurers, such as UnitedHealth Group offer members rewards like gift cards to retail stores for completing wellness check-ups, or getting a flu shot. New York State insurer Capital District Physician’s Health Plan has tried to take its rewards one step further.

“We are tightly regulated, so we can’t do exactly what Amazon is doing, but we can offer customers … creative ways to save,” said Ali Skinner, a spokeswoman for Capital District Physicians’ Health Plan.

“We have a program called Embrace Health, which gives customers $200 to spend on anything medical, fitness, or nutrition-related. We had one customer build a rock (climbing) wall with his money,” she said.

“You see examples of this sort of thing in health care today, but just here and there — nothing organized on a national scale,” the way Amazon could, said Alex Tolbert, CEO of Nashville-based Bernard Health. He noted, Tennessee start-up MDSave provides a platform where patients can get discounted prices by paying for medical imaging and doctor’s visits in advance, saving those providers the cost of billing.

Disrupting how we pay for care could well be where Amazon could use Prime to make the biggest impact in bringing down costs.

“A lot of this is ‘how do we shift the industry from a reimbursement model’ to a more straight-forward payment process,” said PwC’s Kauffman. “If there’s no claim (process) behind the thing — it really becomes more of a retail transaction.”

Making health-care billing simpler would be a significant challenge — even for a behemoth like Amazon. Yet, nobody is discounting the online giant’s potential to influence change in health care either through its retail, web services and Alexa platforms, or through its venture with Berkshire Hathaway and J.P. Morgan.

“People are looking at Amazon not just as a potential threat, but as an actual player,” said Suennen, adding “one of the things that Amazon has done well is that they’ve hired a lot of really smart health care people — it’s not just throwing tech at the problem.”

Certainly, more established health-care players are all watching carefully to see what Amazon has in mind when it comes to Prime for consumer health.

Source: Tech CNBC
An Amazon Prime Day for health care? Here's what experts say it could look like

Comments are closed.